PROFILE: Ganesh Iyer

	Ganesh Iyer
	Edgar F. Kaiser Professor of Business Administration
	Phone: (510) 643-4328 Fax: (510) 643-1420 Email: giyer@haas.berkeley.edu
	Office Hours: By appointment in F699

EDUCATION

Ph.D., Management, University of Toronto.
Masters in Management Studies, University of Bombay.
Bachelor of Engineering (Electrical), University of Bombay.

RESEARCH INTERESTS

Competitive Marketing Strategy
Coordination and Contractual Issues in Distribution Channels
Internet Institutions and Competition
Marketing Information and its Effects
Bounded Rationality and Marketing Strategy

TEACHING

Marketing, XWMBA 206 (Summer 2008)
Marketing, EWMBA206 (Fall 2007)
Marketing, UGBA106 (Fall 2007)
High-Technology Marketing Strategy, MBA 264, EWMBA 264
Business-to-Business Marketing, MBA 268
Doctoral Seminar, PHDBA 269D

SELECTED PUBLICATIONS

“Too Close to be Similar: Product and Price Competition in Retail Gasoline Markets,” 2008, (with P.B. Seetharaman), forthcoming, Quantitative Marketing and Economics.
“Planned and Actual Betting in Sequential Gambles,” 2008, (with E. Andrade), forthcoming, Journal of Marketing Research.
“Procurement Bidding with Restrictions,” (with A. Pazgal), 2008, Quantitative Marketing and Economics, 6, 2 177-204.
“Information and Inventory in Distribution Channels,” (with C. Narasimhan and R. Niraj), 2006, forthcoming in Management Science. PDF File
“Job Satisfaction, Job Performance and Effort: A Re-examination using Agency Theory,” (with M. Christen and D. Soberman), 2006, Journal of Marketing, vol. 70, January, pp. 137-150.
“The Targeting of Advertising,” (with D. Soberman and J. M. Villas-Boas), 2005 ,Marketing Science, 24, 3, pp. 461-476. Finalist, for John D.C. Little Best Paper Award for 2005. PDF File
"To Price Discriminate or Not: The Choice of Station Type in Retail Gasoline Markets," (with P.B. Seetharaman), 2003, Quantitative Marketing and Economics, v. 1, 2, pp. 155-178. PDF File
"Internet Shopping Agents: Virtual Colocation and Competition," (with Amit Pazgal), 2003, Marketing Science, vol. 22, 1, pp. 85-106. Finalist, for John D.C. Little Best Paper Award for 2003. PDF File
"A Bargaining Theory of Distribution Channels," (with J. Miguel Villas-Boas), 2003, Journal of Marketing Research, v. 40, February, pp. 80-100. PDF File
"Referral Infomediaries," (with Yuxin Chen and V. Padmanabhan), 2002, Marketing Science, vol. 21, 4, pp. 23-45. PDF File
"Price Competition Under Stockpiling and Flexible Consumption," (with David Bell and V. Padmanabhan), 2002, Journal of Marketing Research, vol. 39, August, pp. 292-303. PDF File
"Consumer Addressability and Customized Pricing," (with Yuxin Chen), 2002, Marketing Science, vol. 21, 2, pp. 197-208. PDF File
"Markets for Product Modification Information," (with David Soberman), 2000, Marketing Science, vol 19, 3, pp. 203-225. Winner, John D.C. Little Best Paper Award for 2000, Lead Article. PDF File
"Coordinating Channels Under Price and Non-Price Competition," 1998, Marketing Science, vol. 17, 4, pp. 338-355. Finalist, for John D.C Little Best Paper Award for 1998. PDF File

WORKING PAPERS

“Limited Memory and Market Competition,” 2007, (with Yuxin Chen and Amit Pazgal), under review.
“Consumer Feelings and Equilibrium Product Quality,” 2007, (with Dmitri Kuksov), under review.
“Corruptible Advice,” 2007, (with Erik Durbin), under review.

My curriculum vitae is available here.

SICS-Summer Institute in Competitive Strategy at Haas School of Business, UC Berkeley (July 14-18, 2008).

Last updated on April 17, 2008.