PROFILE: J.Miguel Villas-Boas

	J. Miguel Villas-Boas
	J.Gary Shansby Professor of Marketing Strategy
	Phone: (510) 642-1250 Fax: (510) 642-4700 Email: villas@haas.berkeley.edu
	Office Hours: Wednesdays 11am-Noon and by appointment in F691

BIOGRAPHY

Marketing Science

Management Science

Quantitative Marketing and Economics,

Journal of Marketing Research

International Journal of Research in Marketing.

Marketing Science, Management Science, Journal of Economic Theory, RAND Journal of Economics, Journal of Marketing Research,

Journal of Economics and Management Strategy.

EDUCATION

Ph.D., Management (Applied Economics), Massachusetts Institute of Technology (MIT).
M.B.A., INSEAD, Fontainebleau, France.
M.S., Economics, New University of Lisbon, Portugal.
Licenciatura, Economics, Universidade Católica Portuguesa, Lisbon.

RESEARCH INTERESTS

Competitive strategy.
Customer Relationship Management.
Internet strategies.
Organization design.

TEACHING

Marketing Strategy PhD, PHD269C, Fall 2008
Marketing Strategy MBA, MBA299M, Fall 2009

SELECTED PUBLICATIONS

"When More Alternatives Lead to Less Choice" (with Dmitri Kuksov), Marketing Science, 2009, forthcoming.
"Product Variety and Endogenous Pricing with Evaluation Costs,” Management Science, 2009, 1338-1346.
"Learning, Forgetting, and Sales" (with Sofia B. Villas-Boas), Management Science, 2008, 1951-1960.
"Endogeneity and Individual Consumer Choice" (with Dmitri Kuksov), Journal of Marketing Research, 2008, 702-714.
"Competitive Product Lines with Quality Constraints" (with Udo Schmidt-Mohr), Quantitative Marketing and Economics, 2008, 1-16.
"Consumer Stockpiling and Price Competition in Differentiated Markets" (with Liang Guo), Journal of Economics and Management Strategy, 2007, 827-858.
"Behavior-Based Price Discrimination and Customer Recognition" (with Drew Fudenberg), Handbook on Economics and Information Systems, (T.J. Hendershott, Ed.) 2006, pp. 377-436.
"Dynamic Competition with Experience Goods," Journal of Economics and Management Strategy, 2006, 15, 37-66.
"The Targeting of Advertising" (with Ganesh Iyer and David Soberman), Marketing Science, 2005, 24, 461-476. Finalist for the John D.C. Little Best Paper Award, 2005.
"Bertrand Supertraps" (with Luís Cabral), Management Science, 2005, 51, 599-613. Finalist for the John D.C. Little Best Paper Award, 2005.
"Retailer, Manufacturers, and Individual Consumers: Modeling the Supply Side in the Ketchup Marketplace," (with Ying Zhao), Journal of Marketing Research, 2005, 42, 83-95.
"Price Cycles in Markets with Customer Recognition", RAND Journal of Economics, 2004, vol.35, no.3 (Autumn), 486-501.
"Consumer Learning, Brand Loyalty, and Competition," Marketing Science, 2004, 23, 134-145.
"Communication Strategies and Product Line Design," Marketing Science, 2004, 23, 304-316.
"A Bargaining Theory of Distribution Channels," (with Ganesh Iyer), Journal of Marketing Research, 2003, 40, 80-100.
"Renegotiation and Collusion in Organizations," (with Leonardo Felli), Journal of Economics and Management Strategy, 2000, 9, 453-483.
"Dynamic Competition with Customer Recognition," RAND Journal of Economics, 1999, vol. 30, no. 4 (Winter), 604-631.
"Endogeneity in Brand Choice Models," (with Russell S. Winer) Management Science, 1999, vol. 45, 1324-1338. ISMS Long Term Impact Award, 2009.
"Oligopoly with Asymmetric Information: Differentiation in Credit Markets," (with Udo Schmidt-Mohr) RAND Journal of Economics, 1999, vol. 30, no. 3 (Autumn), 375-396.
"Product Line Design for a Distribution Channel," Marketing Science, 1998, vol. 17, no. 2, pp. 156-169.
"Price Promotions and Trade Deals with Multi-Product Retailers," (with Rajiv Lal) Management Science, 1998, vol. 44, 935-949.
"Comparative Statics of Fixed Points," Journal of Economic Theory, 1997, vol. 73, no. 1 (March), pp. 183-198.
"Exclusive Dealing and Price Promotions," (with Rajiv Lal) Journal of Business, 1996, vol. 69, no. 2 (April), 159-172.
"A Theory of Forward Buying, Merchandising and Trade Deals," (with Rajiv Lal and John D.C. Little) Marketing Science, 1996, vol. 15, no. 1, 21-37.
"Models of Competitive Price Promotions: Some Empirical Evidence from the Coffee and Saltine Crackers Markets," Journal of Economics and Management Strategy, 1995, 4, 85-107.
"Sleeping with the Enemy: Should Competitors Share the Same Advertising Agency?" Marketing Science, 1994, 13, 190-202.
"Predicting Advertising Pulsing Policies in an Oligopoly: A Model and Empirical Test," Marketing Science, 1993, 12, 88-102. Finalist for the John D.C. Little Best Paper Award, 1993.
"Dynamic Duopolies with Non-Convex Adjustment Costs," Economics Letters, 1992, 39, 391-394.

WORKING PAPERS

"Strategic Entry in Dynamic Markets" (with Qiaowei Shen)
"A Note on Limited versus Full Information Estimation in Non-Linear Models"

My curriculum vitae is available here.

SICS-Summer Institute in Competitive Strategy at Haas School of Business, UC Berkeley (July 19-23, 2010).

Last updated on September 18, 2009.