Marketing
Papers & Publications by
Eduardo Andrade
SELECTED PAPERS and PUBLICATIONS
- Andrade, Eduardo B. and Joel B. Cohen (2007), "On the Consumption of Negative Feelings," Journal of Consumer Research, forthcoming (in pdf format).
- Andrade, Eduardo B. (2005), "Behavioral Consequences of Affect: Combining Evaluative and Regulatory Mechanisms," Journal of Consumer Research, 32 (December), 355-362 (in pdf format).
- Cohen, Joel B. and Eduardo B. Andrade (2004), "Affective Intuition and Task-Contingent Affect Regulation," Journal of Consumer Research, 31 (September), 358-367 (in pdf format).
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