Marketing
Papers & Publications by
José Silva
SELECTED PAPERS and PUBLICATIONS
- "Payment Method Design: Economic And Psychological Aspects Of Payments", with Dan Ariely (MIT), under review.
- "Distortions From Encoding: an Explanatory Model for the Prospect Theory Value Function and Empirical Test of Model Implications," under review.
- "Optimal After All: Informational-Based Explanations of Behavioral Decision Phenomena," MIT Ph.D. Thesis, (2000).
- "Why is the Prospect Theory Value Function S-shaped?," MIT Sloan Working Paper, (1999).
- "A Watchdog Processor for Concurrent Error Detection in Multiple Processor Systems," with Henrique Madeira and Joao Gabriel Silva, Microprocessor and Microsystems, v.15, n.3, pp. 123-30, (1991).
[Send comments to market@haas]
Links on these pages to commercial sites do not represent an endorsement by the University of California or its affiliates.
