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Marketing

Papers & Publications by
J.Miguel Villas-Boas

• "Learning, Forgetting, and Sales" (with Sofia B. Villas-Boas), Management Science, forthcoming. PDF File
• "Endogeneity and Individual Consumer Choice" (with Dmitri Kuksov), Journal of Marketing Research, forthcoming. PDF File
• "Competitive Product Lines with Quality Constraints" (with Udo Schmidt-Mohr), Quantitative Marketing and Economics, 2008, 1-16. PDF File
• "Consumer Stockpiling and Price Competition in Differentiated Markets" (with Liang Guo), Journal of Economics and Management Strategy, 2007, 827-858. PDF File
• "Behavior-Based Price Discrimination and Customer Recognition" (with Drew Fudenberg), Handbook on Economics and Information Systems, (T.J. Hendershott, Ed.) 2006, pp. 377-436. PDF File
• "Dynamic Competition with Experience Goods," Journal of Economics and Management Strategy, 2006, 15, 37-66. PDF File
• "The Targeting of Advertising" (with Ganesh Iyer and David Soberman), Marketing Science, 2005, 24, 461-476. Finalist for the John D.C. Little Best Paper Award, 2005. PDF File.
• "Bertrand Supertraps" (with Luís Cabral), Management Science, 2005, 51, 599-613. Finalist for the John D.C. Little Best Paper Award, 2005. Abstract.
• "Retailer, Manufacturers, and Individual Consumers: Modeling the Supply Side in the Ketchup Marketplace", (with Ying Zhao), Journal of Marketing Research, 2005, 42, 83-95. Abstract.
• "Price Cycles in Markets with Customer Recognition", RAND Journal of Economics, 2004, vol.35, no.3 (Autumn), 486-501. Abstract.
• "Consumer Learning, Brand Loyalty, and Competition", Marketing Science, 2004, 23, 134-145. PDF File.
• "Communication Strategies and Product Line Design", Marketing Science, 2004, 23, 304-316. PDF File.
• "A Bargaining Theory of Distribution Channels," (with Ganesh Iyer), Journal of Marketing Research, 2003, 40, 80-100. PDF File.
• "Renegotiation and Collusion in Organizations," (with Leonardo Felli), Journal of Economics and Management Strategy, 2000, 9, 453-483. Abstract.
• "Dynamic Competition with Customer Recognition," RAND Journal of Economics, 1999, vol. 30, no. 4 (Winter), 604-631. Abstract PDF File.
• "Endogeneity in Brand Choice Models," (with Russell S. Winer) Management Science, 1999, vol. 45, 1324-1338. Abstract.
• "Oligopoly with Asymmetric Information: Differentiation in Credit Markets," (with Udo Schmidt-Mohr) RAND Journal of Economics, 1999, vol. 30, no. 3 (Autumn), 375-396. Abstract.
• "Product Line Design for a Distribution Channel," Marketing Science, 1998, vol. 17, no. 2, pp. 156-169. PDF File.
• "Price Promotions and Trade Deals with Multi-Product Retailers," (with Rajiv Lal) Management Science, 1998, vol. 44, 935-949. Abstract
• "Comparative Statics of Fixed Points," Journal of Economic Theory, 1997, vol. 73, no. 1 (March), pp. 183-198. Abstract.
• "Exclusive Dealing and Price Promotions," (with Rajiv Lal) Journal of Business, 1996, vol. 69, no. 2 (April), 159-172. Abstract
• "A Theory of Forward Buying, Merchandising and Trade Deals," (with Rajiv Lal and John D.C. Little) Marketing Science, 1996, vol. 15, no. 1, 21-37. PDF File.
• "Models of Competitive Price Promotions: Some Empirical Evidence from the Coffee and Saltine Crackers Markets," Journal of Economics and Management Strategy, 1995, 4, 85-107. Abstract.
• "Sleeping with the Enemy: Should Competitors Share the Same Advertising Agency?" Marketing Science, 1994, 13, 190-202. PDF File.
• "Predicting Advertising Pulsing Policies in an Oligopoly: A Model and Empirical Test," Marketing Science, 1993, 12, 88-102. Finalist for the John D.C. Little Best Paper Award, 1993. PDF File.
• "Dynamic Duopolies with Non-Convex Adjustment Costs," Economics Letters, 1992, 39, 391-394. Abstract.

• "When More Alternatives Lead to Less Choice" (with Dmitri Kuksov) PDF File
• "A Note on Limited versus Full Information Estimation in Non-Linear Models" PDF File
• "Information Overload with Endogenous Pricing" PDF File

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