We are pleased to offer you another outstanding program – the 14th Annual Fisher Center Real Estate Conference on April 14, 2009.  With an exciting lineup of speakers and sessions, we believe this will be another high quality event that you won’t want to miss!

MID-YEAR UPDATE
Real Estate, Finance and the Economy:
How Do We Adjust to the New Reality?

We are assembling an exceptional group of knowledgeable and experienced professionals who will discuss the challenging complexities of today’s real estate markets and how the industry and the economy will be affected by the failing housing markets, the sub-prime crisis, demographics, environmental issues, and more. They will give you the analysis and perspective you need to survive and find opportunities in these turbulent times.

TIMELY AND IMPORTANT TOPICS

This full-day conference will keep real estate and financial professionals on the cutting edge. This year, we are planning sessions on these timely and important topics:

• THE REAL ESTATE MARKET AND ECONOMIC FORECAST
  With the world economy on the critical list, and financial markets also having palpitations world-wide, is the current planned fiscal and monetary stimulus package the correct medicine for fixing the U.S. economy, in general, and the real estate markets, in particular? Economic forecasts in such an environment are difficult to create, and require a deep understanding of the interactions between and among asset markets and financial markets. Developing a proper diagnosis of the causes of the downturn is essential for finding the cure for generating the upturn! When will the recovery occur, and which sectors will do best?

• THE GLOBAL REAL ESTATE PURVIEW
  This panel will bring together experts who are involved in the global real estate markets. The economic and financial downturn in the U.S. is having devastating impacts beyond our shores. Does this represent opportunities for investors here and abroad, or is this a signal to stay away? The panel will discuss the strategies that they are employing to take advantage of the new conditions in the global market.

• ASSESSING REAL ESTATE & FINANCIAL MARKETS
  How do you evaluate retail investments against dwindling consumer resources? Is the office market overbuilt? With trade activity on a skid, how will warehouse-commercial do? As the economy and financial sectors take a tortuous downturn, it is important to assess and update where things stand. This panel will review the latest information on local and U.S. real estate asset and financial markets. They will discuss how deep and how far real estate is likely to plunge before it will be able to have its recovery.

• SPECIALIZED REAL ESTATE STRATEGIES
  When economic flux occurs, it is a time of opportunity. This is likely to be true for this severe downturn as well. We have assembled a panel whose business it is to understand real estate investment opportunities and to develop and implement strategies for creating economic gain, especially in “bad times”.

• APARTMENTS AND MULTI-FAMILY HOUSING – A NEW FRONTIER? The apartment market has been overshadowed by the single family housing market for much of the last few decades. Is that now about to change? As single-family foreclosures increase, and residential finance remains extremely tight for borrowers, will this increase the demand and make the multi-family market a more attractive investment?

• TARP-ing, CARP-ing, AND THE SUB-PRIME CRISIS: WHAT NEEDS TO BE DONE?
  Renowned UC Berkeley real estate finance experts will discuss the causes of the sub-prime crisis, the interrelationship between the sub-prime crisis and other financial and asset markets, and what needs to be done to reinvigorate the housing market and residential financial sectors.

OUTSTANDING SPEAKERS

Ample time is allotted for questions and answers to give attendees the opportunity to have an exchange with some of the most prominent authorities on the economy, real estate, technology and finance . Speakers confirmed to date include:

• Ashok Deo Bardhan, Senior Research Associate, Fisher Center for Real Estate & Urban Economics, UC Berkeley
• Thomas Davidoff, Assistant Professor, Haas Real Estate Group, UC Berkeley
• Robert H. Edelstein, Co-Chair, Fisher Center for Real Estate & Urban Economics, UC Berkeley
• Jeffrey M. Giller, Managing Principal & CIO, Liquid Realty Partners
• Jacques Gordon, Global Strategist, LaSalle Investment Management
• Robert Helsley, Haas Chair for Real Estate Development & Co-Chair, Fisher Center for Real Estate & Urban Economics, UC Berkeley
• Kyle G. Lundstedt, Managing Director - Loan Analytics, LPS Applied Analytics
• Amir Massih, Vice President, Archstone
• Constance B. Moore, President, BRE Properties
• Hope Nadji, Director, Economic and Market Research, Housing Specialist, RREEF
• Kenneth T. Rosen, Chairman, Fisher Center for Real Estate & Urban Economics, UC Berkeley
• Lynn M. Sedway, CRE, Executive Managing Director, CBRE Consulting, Inc.
• Gregory B. Shean, Partner, Farella Braun + Martel LLP
• Kevin A. Shields, President, Griffin Capital Corporation
• Michael Smith, Senior Managing Director, CB Richard Ellis
• Lawrence Souza, CRE/RICS/CCIM, Principal, Real Estate & Financial Economist/Advisor, Johnson Souza Group, Inc.
• Rick Swig, President, RSBA & Associates
• Richard G. Wollack, Co-Founder & President, AltaTech Viticulture
• James A. Wilcox, Lowrey Professor of Financial Institutions, Haas School of Business, UC Berkeley
• Dennis M. Williams, Senior Director, NorthMarq Capital
• Alex S. Xu, Founder & President, Green Tree Inns Hotel Group
• Robert H. Zerbst, Special Advisor/Former Chairman & CEO, CB Richard Ellis Investors, LLC

Contact Us
Fisher Center for Real Estate and Urban Economics
F602 Haas School of Business
University of California
Berkeley CA 94720-6105
Tel: (510) 643-6109
Fax: (510) 643-7357
Email: creue@haas.berkeley.edu